Abstract
As times evolve, the application of Artificial Intelligence (AI) in job
seeking and competence development is gradually transforming public services. With
the increasing demand for AI-based public services across various countries
worldwide, this paper explores the role of AI in enhancing job recommendation and
training suggestion systems. By mapping existing AI technologies, it identifies key
data sources and AI methods that can improve personalized career counseling and
training systems. Furthermore, this paper proposes a conceptual framework for an
AI-driven Virtual Competency Assistant tailored to the needs of national citizens,
integrated with existing platforms such as Silver Hub.

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